Here are 3 ideas on how you can keep your customers informed using video in your Social Media Marketing: Product and/or service demonstrations Customer testimonials Social distancing guidelines and new safety procedures. It doesn’t have to be complicated – Keep it Simple. Create a positive and optimistic environment in your video marketing. 💛💙 Written by Blog Contributor: Holly L. Gibbons
Read MoreAlways be optimistic and positive in front of your customers and employees. Focus on building a community not an audience – provide quality content over quantity. Introduce your team, ask questions, share content, use hashtags – be authentic. Engage with your audience. Offer a first-class customer experience. Surround your customers with light-hearted entertainment (especially if they are waiting to get seated or be served). Utilize […]
Read MoreWays to adapt and grow business in the new norm: 1. Communicate what changes you’ve made in your business (changes in the way you are doing business today). Did your business model change? 2. Notify your customers and the general public of your business hours (when you are open), 3. Focus on the customer experience (make it special and something to remember). 4. Help others […]
Read MoreGBS is pleased to announce that it has entered into an agreement with Rescare, the service provider for Northwest PA Job Connect to offer free skills training to employees and clients of GBS. This agreement gives Gibbons’ clients free, unlimited access to over 8,000 online skills training courses. GBS’s role is to act as administrator, providing access to the system and setting up usernames and […]
Read MoreGibbons Business Solutions, LLC, continues to serve our clients through the COVID-19 crisis. Our team is working remotely, which allows us to help keep the wheels of business turning (as much as possible) for our clients during this challenging time. The safety of our team, clients and vendors is paramount, followed by the welfare of your business. Please note that the GBS office is closed […]
Read MoreTo allow our staff some time to celebrate Christmas with loved ones, the GBS office will be closed from Noon on Tuesday, December 24th through the 26th. We will be back in the office on Friday, December 27th. Holly, Linda and the entire GBS team wish you a Very Merry Christmas!
Read MoreMany people have asked me to define Graphic Design. It’s tricky. The question is kind of like asking, “What is a doctor?” There are doctors who do routine work and there are innovators, which is a good way to think about it. It’s about telling a story, creating an ambiance, and a personal statement which surpasses the spoken word. It is an avenue for amazingly […]
Read MoreSocial Media Marketing has become one of the most important methods of marketing for small businesses. At first, social media can seem overwhelming. Whichever social media platform you try (Facebook, Instagram, Twitter, etc.), use these tips to maximize your efforts. Link your social media profiles to your business website. Pick one and do it well.  To start, choose a social media platform where your target audience lives and devote time to a quality presence on that […]
Read MoreThe latest addition to the GBS team is Clerical Assistant: Megan McAninch. She will be assisting with clerical duties related to the web & the training side of our business. Megan is a Venango Technology Center (Vo-Tech) and Franklin High School graduate. Megan is a Microsoft Office Specialist (Expert) in Word, Excel and PowerPoint and is a Certified PC Pro & Certified Desktop Pro Technician. We […]
Read MoreWith the rise of rent at the malls, the exit of large chain stores and competition from online shopping, we continue to see stores move out of malls to lower cost locations. What does this mean to the retail business market? Many rural areas and small towns are experiencing an increase in “mom and pop” businesses. As main streets fill with a variety of places […]
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