Social media thrives on connection—helping us stay in touch with those who matter when life gets too busy for face-to-face interactions. But the landscape is ever-changing. Platforms rise and fall, and businesses must adapt to the age-old principle: be where your customers are. In this ongoing evolution, Bluesky has emerged as a promising contender. Launched a few years ago as a decentralized alternative, the platform […]
Read MoreThe start of a new year is more than just a change in the calendar—it’s an invitation to reflect, learn, and evolve.
Read MoreThe images on your website are just as crucial as the written content. Photos tell a visual story about your business, showcasing your products, services, and events. High-quality, thoughtful images can set your website apart from competitors and leave a lasting impression. Here are some practical tips for making the most of the photos you choose for your website: 1. Photo OptimizationWhen uploading images to […]
Read MoreAlt Text is a valuable tool for businesses and individuals alike, whether you’re crafting a website or bolstering your social media presence.
Read MoreIn the age of digital connectivity, establishing a strong presence on social media has become essential for businesses looking to enhance brand awareness. A carefully curated social media strategy not only attracts potential customers but also fosters a sense of community around your brand. To harness the power of platforms like Instagram, X, and Facebook, consider the following key elements. Visual Appeal: The adage “a […]
Read MoreAs we enter a new year, this is the best time to determine your store’s strengths and weaknesses with an annual inventory check.
Read MoreEvery business still does a great amount of communication over the phone. Here are Seven Tips for Effective Telephone Service: When the phone rings, set a goal to answer it within 3 rings. Introduce yourself when answering, “Good Morning/Afternoon/Evening and the business name. Your name (Holly) speaking, “How may I help you?” Phone courtesy, when talking always be patient and show gratitude to your customers. […]
Read MoreThe photography that is featured on your website is just as important as the content that you share! Photos can tell a story depicting your business’s products, services, and events. They serve to elevate your website and make it stand out among competitors.
Read MoreTo start and grow your business, seeing the words “Office Space Available/For Rent” can trigger elation, dread, curiosity, a combination of all three or even that “Aha!” moment in both positive and negative ways. Whether you’re looking to downsize, upgrade, or expand, there are many points to ponder. Take a look at these office space considerations: Downsizing If you’re looking to downsize your company, you’ll want […]
Read MoreHow many times have you seen a business state that they are “best in customer service”? Almost everyone says that. How many say that they are “best in hospitality”? Probably zero. We generally categorize our businesses as services (providing services), retail (selling products), and manufacturing/production (making or growing products.) The federal government lists 20 Industry Sectors grouped under 10 Divisions. These are further broken down […]
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