COVID-19 is testing our strength and resiliency. What started out as a bright looking year ahead, has come to a screeching halt for our businesses. Many business owners don’t have the cash in-hand to cover another 30 or 60 days without revenue coming in. They have employee costs, utility and rent or mortgage payments – these expenses didn’t just go away. The COVID-19 virus is […]
Read MorePandemic…crisis…emergency…disaster…every word used to describe COVID-19 raises images of doom, gloom and apocalypse. That’s why I am doing my best to avoid using those words. My attitude (which earned me the nickname “Pollyanna”) is one of a glass half full and there’s always a bright side to look on – even in a situation such as this. Do I experience moments of depression and worry? […]
Read MoreTo allow our staff some time to celebrate Christmas with loved ones, the GBS office will be closed from Noon on Tuesday, December 24th through the 26th. We will be back in the office on Friday, December 27th. Holly, Linda and the entire GBS team wish you a Very Merry Christmas!
Read MoreWith the rise of rent at the malls, the exit of large chain stores and competition from online shopping, we continue to see stores move out of malls to lower cost locations. What does this mean to the retail business market? Many rural areas and small towns are experiencing an increase in “mom and pop” businesses. As main streets fill with a variety of places […]
Read MoreThe holiday season is one of the most important times of year for business, if not the most important overall. As the world prepares for the season of giving, it’s time for you, as a small business owner, to also prepare for the surge in sales you create if you learn how to properly prepare for it. Black Friday, Small Business Saturday, and Cyber Monday […]
Read MoreAs a marketing company, it’s rewarding to watch our customers’ businesses grow. Every day we work with small and medium-size businesses; primarily several employees to 100. These are our community’s entrepreneurs, providing products and services that grow our local economy. Ten, twenty, fifty, or a hundred of these small and medium-size businesses can have much more economic impact than one company that employs 1000 people. Here […]
Read MoreThere are two sides to the “shop local” discussion: the business side and the customer side. In a thriving community, the two align. We all want our communities to grow. Customers are driven to the big-box stores and to online options for convenience, price, and because they cannot find what they need locally. They are driven to local businesses for service, problem-solving, and convenience in […]
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