1 May, 2025
Why Seasonal Sales Are Smart Business
Let’s talk about a tactic that’s as classic as it is effective: seasonal sales. It’s not just about slapping a discount sticker on slow-moving items—it’s a strategic move that smart retailers use to keep their inventory lean, fresh, and full of potential. By running periodic sales tied to the seasons or specific calendar moments, you create natural checkpoints to reassess, reallocate, and reinvest in what’s […]
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1 May, 2025
Designing for Different Generations
When it comes to branding, one size doesn’t always fit all. Boomers, Gen X, Millennials, and Gen Z each grew up with different trends, technologies, and values, and it shows in what visuals grab their attention. Understanding how each generation connects with design isn’t just smart; it’s crucial for standing out. Boomers tend to value clarity, tradition, and trustworthiness. They’re often drawn to clean fonts, […]
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1 May, 2025
Navigating the Shifting Guidelines of Boosted Advertising on Meta
If you’ve ever run ads on Meta-owned Social Media platforms such as Facebook, you know how much of a headache their ever-changing guidelines can be. Just when you think you’ve nailed it, your ad gets flagged or rejected for something that wasn’t even an issue last week. It’s like aiming at a moving target, and for businesses trying to stay consistent with their online marketing, […]
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