“Opportunity is missed by most people because it is dressed in overalls and looks like work.” Thomas A. Edison At the end of my working life, my greatest joy is mentoring young people. In them, I am reminded of my younger self – at 15, 21, 30… I see their promise. I see their great strengths and hope. Like me, they will fail to see […]
Read MoreWhen working on a brand design over an extended period, it becomes inevitable that change will eventually need to happen. Sometimes this is a sweeping change involving a complete re-branding. Redesigning logos and branding elements from scratch with an eye on complete reinvention. This is a strategy employed best when the old brand simply didn’t work; the logo never connected with its intended target, the message was muddy, unclear and, as […]
Read MoreThe latest addition to the GBS team, completing an intern requirement, is Video Production/Editor: Colton Miller. Colton recently graduated from IUP in Communications Media. He is enjoying learning from co-owner and 40-year Video Producer: Linda Henderson. Welcome to the team Colton! www.gbswebservices.com #NewTeamMember #GBS #GBSIntern #VideoProduction
Read MoreIf you spend more than 10 minutes in a conversation with today’s business leaders and ask them to identify their top challenges, I am willing to bet that hiring qualified employees will be in their top five. As business leaders, we have experienced many changes in the employment market. Some of you may recall years when recruiting was uncomplicated and qualified candidates outnumbered the available […]
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