Produce a Valuable Video Update


Here are 3 ideas on how you can keep your customers informed using video in your Social Media Marketing: Product and/or service demonstrations Customer testimonials Social distancing guidelines and new safety procedures. It doesn’t have to be complicated – Keep it Simple. Create a positive and optimistic environment in your video marketing. 💛💙 Written by Blog Contributor: Holly L. Gibbons

Read More

Create a Positive and Optimistic Environment


Always be optimistic and  positive in front of your customers and employees. Focus on building a community not an audience – provide quality content over quantity. Introduce your team, ask questions, share content, use hashtags – be authentic. Engage with your audience. Offer a first-class customer experience. Surround your customers with light-hearted entertainment (especially if they are waiting to get seated or be served). Utilize […]

Read More

Hashtags in Instagram are NOT Optional


Using hashtags can help you increase followers and help you get more engagement on your Instagram account. Instagram allows you add up to 30 hashtags on each post. I personally recommend somewhere in the middle – 15. Some different types of hashtags are: Branded hashtags (a branded hashtag is a hashtag unique to your business. It can be as simple as a company name or […]

Read More

COVID-19 Statement


Gibbons Business Solutions, LLC, continues to serve our clients through the COVID-19 crisis. Our team is working remotely, which allows us to help keep the wheels of business turning (as much as possible) for our clients during this challenging time. The safety of our team, clients and vendors is paramount, followed by the welfare of your business. Please note that the GBS office is closed […]

Read More

4 Do’s and Don’ts of Social Media Marketing


Most small businesses and organizations are unsure of how to use social media to connect with existing and potential clients or supporters. Even if their leadership and staff use social platforms personally, they probably don’t know how to use it for professional pages. Here are some basic Do’s and Don’ts to get you started. DO: Have a plan before you start and create measurable goals […]

Read More

Resolve to Be Better in 2020


As we end one year and begin both a new year and a new decade, let’s all resolve to be more positive on social media in 2020. The world is filled with enough contention and negativity without multiplying it on social media. These serve only to magnify and expand the effects on even more people. It can also affect our personal, supporter and client relationships. […]

Read More

Merry Christmas from ALL of US!


To allow our staff some time to celebrate Christmas with loved ones, the GBS office will be closed from Noon on Tuesday, December 24th through the 26th. We will be back in the office on Friday, December 27th. Holly, Linda and the entire GBS team wish you a Very Merry Christmas!  

Read More

Social Made Simple


Social Media Marketing has become one of the most important methods of marketing for small businesses.  At first, social media can seem overwhelming. Whichever social media platform you try (Facebook, Instagram, Twitter, etc.), use these tips to maximize your efforts. Link your social media profiles to your business website. Pick one and do it well.  To start, choose a social media platform where your target audience lives and devote time to a quality presence on that […]

Read More

Share Your Photos on Flickr


Flickr was around before ‘social media’ was even a buzz word. Flickr is a photo sharing platform and social network where users upload photos for others to see. It’s more focused on the art of photography than any other social media platform. Flickr is a great place to store all of your images online. The free version allows you to store up to 1,000 images, […]

Read More

Capturing an Audience On-the-Move


Your audience is on-the-move – literally. Nearly half of all Facebook users are accessing the site with a mobile device; it’s right in their pocket, so they are also viewing more often. With this number growing, it’s increasingly important that your entire online presence is mobile friendly. If not, you may be missing half your potential audience! Here are some tips: Use graphics, photos and […]

Read More