1 Nov, 2024
Why Competition Can Fuel Success
There’s an old saying that a rising tide lifts all boats. In a fast-paced, competitive world, this can be hard advice to follow. When everyone seems to be jockeying for the top spot, it’s easy to view competitors solely as obstacles. However, understanding and appreciating your competitors can be one of the most powerful ways to grow and innovate. Learning from competitors is an invaluable […]
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1 Oct, 2024
The Importance of Planning Ahead for the Holidays
While many people don’t start thinking about their holiday shopping until just before Thanksgiving, businesses need to have the holiday season on their radar much earlier. The term “Black Friday” is widely recognized as the weekend when many businesses finally become “profitable” for the year. It’s a major event in the retail calendar, making it essential for companies to plan well in advance. Whether it’s […]
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1 Aug, 2024
The Value of Google Reviews
In today’s digital age, the power of word of mouth has taken on a new form. For any business or product, positive reviews can make a significant difference between success and failure. One of the most influential platforms for these reviews is Google.
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1 Jul, 2024
Reconnecting with Nature This Summer
In today’s world, our lives are dominated by computers, smartphones, and various electronic devices. Finding time to completely unplug from these gadgets is rare, yet it’s essential for our physical and mental well-being. Everyone has their own way of unplugging, whether it’s curling up with a good book, hanging out with friends after work, or going for a walk. For me, there’s no better therapy […]
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1 Jun, 2024
Engaging With the Community: A Key to Business Success
Integrating and engaging with the local community is crucial for any business. While it’s possible to thrive by simply identifying and fulfilling a need, true success often comes from actively participating in the community. Business owners and managers who genuinely care about their work understand the importance of becoming an integral part of their surroundings. Reaching Out and Building RelationshipsConnecting with your neighbors and participating […]
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1 May, 2024
Targeted Email Marketing
Online consumers are bombarded with advertisements and promotions from every angle and it’s becoming increasingly challenging for businesses to capture and retain their audience’s attention. However, amidst the chaos of the digital landscape, email marketing continues to stand out as a powerful tool for engaging with readers in a direct and meaningful way. If you’re reading this, there’s a good chance that you received it […]
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4 Apr, 2024
Too Much Screen Time
If you’re anything like almost half of the planet, (48% of the world population, according to a Statista report.) you might be addicted to your smartphone.
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1 Apr, 2024
Adding Inclusivity to Your Documents
Creating interactive PDF and WORD documents has, for many of us, become a background detail of doing business. Something most of us rarely think about, but something we could all benefit from thinking about a little more. Increasing ADA guidelines and common accessibility standards are reaching beyond the physical into the realms of our digital communication. This means increasing the clarity and readability for those […]
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5 Mar, 2024
The Importance of Alt Text
Alt Text is a valuable tool for businesses and individuals alike, whether you’re crafting a website or bolstering your social media presence.
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28 Feb, 2024
The Synergy of Shopping Local Year-Round
At its core, the concept of supporting local businesses transcends transactions; it’s about investing in the heartbeat of our communities.
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